JOCELYNE HORST - VICE-PRESIDENT SALES AND OPERATIONS
an accomplished industry expert of more than 22 years in building
best-in-class sales and service organizations within the spa industry,
Jocelyne knows a thing or two about quality spa products and services.
her career as a cosmetologist she soon began climbing the ranks to
become the Senior Vice President of Operations for the largest salon and
spa operator in North America, operating in luxury environments such as
Saks Fifth Avenue, Neiman Marcus, and Holt Renfrew. With more than
8000 employees in the beauty industry, Jocelyne gained a complete
understanding about spa services, great products and great brands.
17 years on the Operations side, Jocelyne spent the next 4 years of her
career as Vice President of a clinical luxury skincare brand that was
formulated, manufactured and distributed by a pharmaceutical company. “I
feel that each of these rewarding positions were part of a bigger
journey in my professional path, each role taught me an aspect of the
industry. As a cosmetologist, I saw first hand the impact of delivering
a quality service and products to my clients, they walked a little
taller, smiled a little brighter …I didn’t just change the way they looked, I changed the way that they feel…I gave them confidence”.
an operator of Spas delivering high end services, Jocelyne gained a
complete understanding of what happens in the treatment room, what is
effective, and what makes a product and service amazing. “Overseeing
a large chain of spas in the highest end environments in North America –
you develop an eye for luxury, quality and results, only accepting the
best as your clients absolutely only accept the best”
Vice President of a pharmaceutical grade spa brand, Jocelyne had
exposure to areas such as formulation, and quality assurance. “I
understand fully what makes a product perform, how to deliver science
based formulations but still give a spa feel to the products. At the end
of the day we all want to use and buy skincare that works but also
smells and feels amazing”
Jocelyne’s most important position held is that of a wife of 25 years
and mother of two children, age 23 and 8. “I know the true challenges of
juggling a busy life, the demands of being a wife, mom and busy
professional. I completely understand the struggle of giving everything
you can to your career and your family and how tough it is to take a
little time for yourself. I learned early on with a jet setting career
and a demanding schedule – that if I didn’t take care of me, inside and
out, so I could be my best self – no one else was getting the best me
all of these experiences together, J.Anders has developed a
high-performance product, amazing experience, and ability to bring the
treatment room home to every busy professional, working mother and
woman. This product is for
everyone who wants to have the best products and services available but
who has other time commitments and financial priorities, making spa
accessible, affordable, and convenient for everyone.
It’s about “me time”, stopping the clock and taking care of yourself so you can take care of everyone else.
SONYA ANDERS - PRESIDENT AND FOUNDER
is the President of J. Anders Spa at home, bringing more than 10 years
of executive experience in sales and marketing. Sonya has a proven track
record driving sales growth in the pharmaceutical and medical device
industry.With over a
decade of sales and marketing and most importantly, real-life business
experience Sonya appreciates and shares leadership skills and knows it
not about a title, or position. leadership is for everyone.
entrepreneurial experience has taught her every aspect of running a
successful business; this includes creating marketing and sales
strategies, business development tasks and hiring. This experience has
helped her to understand the motivation and goals of each sector of
starting a company and the unique strengths that each has to offer. This
perspective has prepared her for the role she has today.
will undoubtedly lead branding strategies, public speaking and
personnel development to bring both our consumers and distribution
channel the needed guidance to use and sell our products with
that you know about my Professional life, here is a little snapshot of
the rest of my life. I’ve been married to my husband for 9 years, and a
mother of two girls who are 5 and 7. Currently we make our home in
Rockwall. We thoroughly enjoy all things outdoors: exercising, biking,
camping, hiking, and boating, amongst many other things.
look forward to this new journey in growing our business and helping
those around us become the absolute best they can be. I believe that I
have the ability to recognize and develop potential in people when they
don’t see it in themselves and take them to the top.